Wednesday, April 28, 2010

Behind the Scenes - my creative process for "Texas State Capitol"







I've recently started featuring my professional and commercial work on Flickr, the fastest-growing photo sharing site in the world. Several of my friends who have seen the recent uploads have commented that some of the photos there don't look like photos, but rather paintings or computer-generated scenes. Invariably, though, I get complimented on the images with comments like "it looks like a postcard" or "it looks like the travel bureau's painting" etc. While I truly and sincerely appreciate the flattering remarks (despite the unbelief that the photos are, well, photos), I can assure everyone that these images are indeed photographs.

Let me walk you through the creation of one of my latest photographs. Yes, I will admit that they have been manipulated somewhat, but only to the extent that they are HDR (high dynamic range)images, and as such sometimes have that characteristic surreal or even "hyper-real" look to them. Very little else is done to the photo except for color correction or in the case of the example discussed here, to replace a dull, lifeless sky (which unfortunately shows off dark spots from a then-dirty camera sensor) with a more active sky. The process of creating an HDR image and the subsequent tone mapping might seem like a ton of manipulation, but in reality all the process does is to enhance and expand on detail already present in the native camera image file. The HDR process brings out a lot of hidden latitude in tonal and exposure values otherwise lost in a single exposure image. The process sometimes, by it's very nature of enhancing detail, brings out some flaws or blemishes in the image which would also get lost in a regular exposure. The obvious remedy is to edit these errors out in the process as well. This is really the extent of the manipulation of the image. As you can see, though, the software used to create the final image (and all intermediate images) sometimes creates a very "painterly" image which is a bit too idealized and therefore, a little to hyper-real to the point of looking unreal. Finding the right balance between the post-processing effects and settings is the real key in realistically enhancing an image.

Let's start with looking at the original photo of the Texas State Capitol in Austin, TX.






I approached this setup and composition already knowing I wanted to create an HDR, which is sort of imperative, since the images have to be aligned and the camera be held perfectly steady. A tripod was essential for the shots, as well as a remote camera release to prevent any camera shake. The secret to the ultra-detailed, high dynamic range images is to capture all the range of detail in the scene. This makes it necessary to capture a series of images of different exposure values, exposing each frame for the brightest highlights (severely underexposing the rest of the image) to the darkest shadows (severely overexposing the rest of the image). I always opt to use three frames, though most other pros would argue that more is better, simply because my cameras have a setting for auto exposure bracketing which uses a three-frame burst. I usually bracket each separate frame to differ by about two stops over and under. You can see this in each of the three separate frames here, one underexposed (darker) by two stops and one overexposed (lighter) by two stops. The middle frame is the correct exposure and would normally be the final shot by itself.






My first step towards generating the final HDR image is to import the three frames into a program called Photomatix Pro. I usually play around with the settings to experiment with looks, but the two most widely used settings for me are the "Natural" setting and the "Grunge" setting. The Natural setting I usually use as a starting point, just maxing out the Strength setting and keeping the Microcontrast pretty high, Saturation at 1.0, and Microsmoothing at around 15. Here's the "Natural" preset with my modifications:






For architecture or images with a lot of detail contrast, the Grunge setting is perfect except that it makes the skies look really crappy unless there is some very active cloud cover. For this shot, with a clear blue plain sky, it just didn't look very good on the Grunge setting:






Notice, also, that in each of these images, there is a lot of noise, likely introduced during the tonemapping, and a huge reflection in the upper right quadrant since I shot this through a window. The first thing to do before continuing is to remove the reflection, and near the end, run a noise reduction filter.

I really like the way the building looked on the Grunge setting, but not the foliage or the sky. My solution was to combine the two looks by opening both images in Photoshop and importing the Grunge image into the more natural image as a new layer. The two could then be blended by erasing the top layer in areas where the bottom layer was to show through, in this case, the sky and foliage. I personally prefer to do this using a grayscale layer mask, as it affords more control than simply erasing the top layer. In this image, you can see how I've blended the building part of the Grunge layer with the sky and foliage part of the Natural layer.






The image is starting to really pop, but there is still one thing that is annoying me, and that's the dull, so-blue-it's-almost-gray sky. Since the backdrop of the sky here is pretty uniform in color, I just used the PhotoKey software to add in a different sky "background" to this image as if I was working with a blue screen.






It might seem a little like cheating, but hey, I'm not using this for photojournalism, so a little artistic license might be okay.






This is now pretty close to finished, and I actually like the way this looks, if I were going for an artsy, painted look. I want something that looks more realistic, but still really crisp and almost surreal. The biggest things that, to me, detract from making this image look more real and less manipulated is that the saturation is still to high. Simple solution: copy the background layer and desaturate the top layer, then use the opacity slider to drop the opacity to around 20%-30% so it just barely tames down the color.





This image is much better and not so "painted," but it still looks, well, somewhat fake. As you can tell now, though, it is definitely a real photograph, but I also want it to look like a real photograph and not a painting. The solution here was to go back and import the original, unprocessed photograph and blend it in as a semi-opaque layer to this image to give it the right amount of realism. What you see here, and this is the final image, is the highly processed HDR image blended with the original unprocessed image.






And that, my friends, is how I roll, and how one of my images typically gets made.

Friday, February 5, 2010

Photo of San Jacinto Plaza is Published

I know this news is coming extremely late, but I honestly had no idea these had been out for a while now. Well, to be honest, I haven't seen them physically yet, but I've been told they're out there.

One of my photographs of the San Jacinto Plaza in downtown El Paso has been published by the El Paso Christian Business Directory. It's published as the front cover, no less. To see an online version of the issue, click on this link for the cover and catalog.

It's a small step, but it's exciting nonetheless to see one's work in a mass-distribution publication. Keep up to date here or on the main page, as there are other pubs right now which may be featuring my photography in the near future.

Thanks to all of you who have kept encouraging me throughout this whole time, even when it seemed like my motivation was at it's trough. That means more to me than you realize.

Fern

Tuesday, January 5, 2010

Getting more personal with social media.

It's been a roller-coaster, no doubt, running the studio and doing all the ins and outs of business while still being accessible, staying creative, advancing technically in the craft, and attracting more projects and by extension, more business. Thankfully, so far it has been working, and I can only hope to keep the momentum going, particularly during the doldrums that are the weeks following a busy holiday season.

One of the things I have resolved to do this year, is to be more present online using the available social media at my disposal. I may not always update each and everyone of these profiles at the same time, but rest assured, I will be there and do my best to reach a much wider audience with these sites. Currently, the social websites I have profiles on are MySpace, Twitter, and of course, this Blogger blog. I am currently working on getting a studio page on Facebook, but since this is new territory for me please be patient while I get the studio page going. Right now, all I have on Facebook is a personal profile, which you're still welcome to visit and add. Hopefully, I'll have official studio pages done all around, but I will still re-vamp the existing profiles and keep everyone informed. The main thing, though, will be this blog, and those other profiles will ultimately point back to this blog (and by extension, the main site) and of course, the studio.

This blog, also, will get some different treatment. Before, posts were scarce and impersonal, only focusing on major changes in the studio. No longer. I have resolved to post more of the daily goings-on at the studio, and with my own photography personally. I will discuss techniques, numbers and data, and the creative process more fully, and trade ideas with anyone who will ask. I will also be starting a photography workshop, and those discussions will be featured here. In short, I am hoping this blog will reflect much more clearly the dynamics of my daily photographic life, and show that there is fluidity and change all around, not just a static business with seasonal promotions and stale routines.

If anyone out there is in fact following this, I encourage you to add me on MySpace, Twitter, and Facebook (personal profile, for now) and take advantage of the RSS feed available from this blog. As a local business and studio, that will be the only way to support this business and help spread the word.

Any feedback here or via e-mail is encouraged. I will do my best to respond to any contact.

Hope you had a wonderful New Year and wish everyone the best in 2010.

EDIT: I have now created the Elysian Photography Facebook page for all you fans out there. Please visit the page, add me, and spread the word!

Thursday, October 8, 2009

New Address and Studio Relaunch

It's been an uphill battle, but finally Elysian Photography Studio has a new home. The studio has moved from Hondo Pass Street in Northeast El Paso to a more accessible location just north of Downtown El Paso. The new address is now 801 N. El Paso St., in the basement level of a Greek Revival mansion that has been converted to office and commercial space. Don't let the "basement" thing fool you, the suites and offices in that level are actually very nice, airy, open, and bright, thanks to superb renovation and lighting as well as large and attractive picture windows at street level. The studio is actually much smaller than what I had before, but frankly, most of the space was being wasted at the old location. This studio, however, is much nicer than the old one, much more attractive, and space is being used efficiently and attractively, while still retaining the full functionality of a regular photography studio. You really must see it to believe it.

On a related note, there is a Grand Opening and Studio Relaunch during the month of November. Since the original studio under the original ownership never had a formal grand opening, this time there will be a big to-do and the celebration will be done right. I am asking and inviting local artists or photographers who would like to show some of their work at the opening to please contact me, I would love to feature local talent at the studio. The month of November will also be the Holiday kick-off, and again, I welcome anyone with a fall or holiday themed idea to please stop by or contact me.

Pictures of the studio to come soon. I will be posting photos of the studio interior as well as the building exterior, as soon as all the moving and beautification is completed.

Again, feel free to drop by and relax in a comfy place for a bit. I promise to try to always have some coffee brewing for you. Maybe you can even get your picture taken.

Tuesday, October 6, 2009

The Winds of Change

I feel it's my duty to keep our fans and customers informed of all the changes which have transpired at Elysian the last couple of months, and to hopefully provide explanation for the somewhat erratic hours we've kept and (hopefully not too much) the less than consistent service some of you may have experienced. As of October 1, 2009, officially, the ownership and management structure of Elysian Productions, and by extension, Elysian Photography, has undergone some changes. We have also had to say goodbye to some of our staff. Personal circumstances have moved my (now ex-) partners to relinquish their stake in the studio to better focus on family and career changes, and I must sadly see them go to new destinations and new frontiers. I wish them the best of luck, and thank them from my heart of heart (yes, no "S", read Shakespeare ;))for helping me start this awesome endeavor.

Elysian Photography is not going anywhere, in fact, the studio is more involved now in the community than ever. While there has been some ownership and management changes, it only means that the studio is more focused now on the most important thing: you.

There is a move being planned right now, more details to come. I'm looking at the downtown area near Sunset Heights.

Until then.

Fern

Wednesday, August 19, 2009

Studio Space Available for Photographers and Photography Students


Elysian Photography Studio is now available for photographers, whether professional, serious amateur, or hobbyist, for use as a “home” studio or on a session by session basis. I am now renting out use of the studio to anyone who needs studio space and does not currently have a permanent studio. The studio is available for rental on an hourly or daily basis. Rates start at $40 hourly or $150 daily, which includes use of all facilities and photographic props and accessories. The only thing we do not provide are cameras and lenses. If needed, an experienced and competent photographic assistant or assistant photographer is available for an additional $20 per hour or $100 per day. Please, call ahead to reserve your studio time. Available equipment and props are:

1. A total of eight (8) full-size (10’x20’) hand-painted or hand-dyed muslin backdrops, including two hand-painted scenic muslin backdrops (see our “Studio Backgrounds” page for sample images)
2. Full size black background for low-key
3. Full size chroma-key screen for digital effects
4. Studio lights, strobes, and umbrellas with light stands
5. Posing stools and benches
6. Two collapsible background stands if you prefer to bring your own background
7. Colored light gels

Studio equipment is available to use or you may choose to bring your own equipment. The studio has 10’ drop ceilings, and the shooting area can be closed off for privacy when needed.

If you are interested in using the studio, but may need a refresher or introduction to studio techniques and equipment, please, let me know. I can also be available to provide classes and demonstrations to those wanting to learn or expand their studio skills. Please call ahead for availability or to make an appointment.

Please feel free to contact me with any inquiries or to schedule a free consultation. I look forward to working with you!

EDIT: Since the original post date, I have moved my studio to a much nicer location at 801 N. El Paso St., at the corner of El Paso and Yandell in downtown El Paso. Updated photos will be added as soon as the moving and improvements are completed. The shooting area is slightly smaller, but the accommodations, accessibility, and location are vastly improved. Equipment is still as described earlier, and will continue to be available.

Studio interior, far right cornerStudio interior from doorway, looking left
Studio interior, far left cornerStudio interior from doorway
Studio lobby, facing studio doorsStudio interior from back, looking at the doorway
Studio lobby, looking left from main entrance

Thursday, July 16, 2009

Hair Color Masterclass and Clinic with John Kaytaz


On Monday, July 13, renowned stylist, Master colorist, award-winning salon owner and consultant to various cosmetic lines John Kaytaz was in El Paso to give a master class on hair color and color correction. Along with members of his design team, John showed attendees, most of which were salon owners, cosmetologists, or cosmetology students, how to achieve perfect color every time for any hair type. Mr. Kaytaz, the founder of JKS International Salons and the JKS International line of hair products, demonstrated his techniques on volunteer models using, naturally, products from the JKS collection. Elysian Photography was there to get some before and after shots of the models as they went through their hair transformation.

I have to say, the team does some pretty cool stuff. While some of the color techniques simply enhance natural color, I was impressed with the color corrections done with really wild or faded hair color.

Special thanks goes to the organizers of the class, Merle Norman/Salon Source and Fabi's Beauty Salon, along with Mira Beauty for putting this together and inviting us to attend. And of course, many thanks to John Kaytaz and his team for being so passionate about their art and being so approachable and generally very cool.

Links to the finished model shots coming up as soon as permissions are obtained.